Project Mum

Project Mum publishes recurring UK-focused shopping and try-on hauls for high‑street and supermarket clothing (Primark, M&S, ASDA/George, TK Maxx) alongside occasional homeware and seasonal ‘come shop with me’ vlogs showing new-in items and sales finds. Videos regularly feature practical try-on segments, outfit and home decor selections, and seasonal/holiday shopping roundups aimed at everyday family wardrobes and affordable home styling.